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Influencer Marketing Builds Confidence in the Era of Fake News

Influencer Marketing Builds Confidence in the Era of Fake News

“News outlets around the world are reporting on the news that Pope Francis has made the unprecedented decision to endorse a US…

3 New Influencer Marketing Platforms that Provide Stellar Results

3 New Influencer Marketing Platforms that Provide Stellar Results

Influencer marketing’s power has been touted time and time again. The engagement stats are stellar. The ROI is out of this world.…

Three of 2016’s Most Creative Influencer Marketing Campaigns

Three of 2016’s Most Creative Influencer Marketing Campaigns

“If you can engage the influencer’s passions, and work with them to craft a compelling logical appeal, then you can leverage the…

3 Reasons Why Facebook Video Ads are a Wise Marketing Investment

3 Reasons Why Facebook Video Ads are a Wise Marketing Investment

Facebook is known as the largest social media website in existence. The platforms touts well over 1.7 billion monthly active users, with…

Celebrities v. Influencers: Is There Really a Difference?

Celebrities v. Influencers: Is There Really a Difference?

Social media has altered marketing practices in irrevocable ways. These digital platforms demand that brands maintain daily conversations with consumers by informing…

4 of the Top Influencer Marketing Platforms that We Use

4 of the Top Influencer Marketing Platforms that We Use

Influencer marketing has radically shifted the paradigm of online promotional techniques. What was once a flurry of display ads and celebrity endorsements…

What to Include In an Influencer Marketing Contract

What to Include In an Influencer Marketing Contract

You’ve fallen in love with influencer marketing as a modality that will boost your ROI. You’ve discovered the perfect influencer after scads…

The Most Important Metrics to Track in Influencer Marketing

The Most Important Metrics to Track in Influencer Marketing

“Not everything that can be counted counts, and not everything that counts can be counted.” – Albert Einstein It’s been proven; influencer…

Creating an Evergreen Influencer Strategy

Creating an Evergreen Influencer Strategy

“If you can’t tell the difference between a simple tactic and a robust strategy, you need some help with your digital marketing.”…

Why You Need a Full Service Agency to Crush Your Influencer Campaigns

Why You Need a Full Service Agency to Crush Your Influencer Campaigns

Influencer marketing has become a marvel of a marketing modality for brands to leverage in recent years. The results are often phenomenal,…

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