Category Archive for "Marketing Trends"

Five Reasons You May Not Be As Influential As You Think You Are

By Stacey Hanke You may not be as influential as you think you are. This may be a bold statement, especially because…

When Influencers Go Bad – Gwyneth Paltrow’s Goop

Influencers have never been “one size fits all.” It’s not just a matter of different audiences, either. Sure, brands need influencers with…

3 New Influencer Marketing Platforms that Provide Stellar Results

Influencer marketing’s power has been touted time and time again. The engagement stats are stellar. The ROI is out of this world.…

4 of the Top Influencer Marketing Platforms that We Use

Influencer marketing has radically shifted the paradigm of online promotional techniques. What was once a flurry of display ads and celebrity endorsements…

Choosing the Right Social Channels for an Influencer Marketing Campaign

Influencer marketing’s power cannot be denied. Articles crop up left and right conveying just how popular and effective the practice is. Yet,…

YouTube: The Ultimate Influencer Marketing Platform

The jury is in. Video content is far more compelling, engaging, and effective at driving goals than text alone. This is evident…

3 Ingenious Methods for Getting an Influencer to Take Notice

Influencer marketing is becoming increasingly difficult. Most struggle with identifying the right people for their campaign. An equally challenging endeavor is getting…

The Top 6 Marketers on Blab You Need to Watch

As we recently reported on Periscope, visual content is a goldmine and there is no better way to engage an audience than…

Master Periscope and Meerkat Live Streaming (How To Tips)

Live streaming video services are one of the hottest new marketing trends. With platforms such as Periscope, Blab, and Meerkat dominating headlines,…

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